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80 Multiple choice questions
- lower classes chase (imitate) fashions of the upper class, who then fly to a newer fashion
- cohesion of all elements of design; visually pleasing
- bc
of the vast diversity within the fashion industry, students do not need
to know and understand the fundamentals of the industry as well as
basic fashion terminology
- fashion first emerges where
- hue
(wavelength), value (light/dark), chroma (intensity); theories;
pyshcial/light, pigment, psychological/visual, color schemes:
monochromatic, analogous
external occurrences and internal sensation
color theme, individual matter - empty area, garment balance, decieve perception, convex/concave lines, size, overlapping, closeness, density
- fashions evolve from recent previous styles that have changed onl slightly
- show
affluence, enhance youth, show superiority, express modern nature,
create interest, relieve boredom, erotic appeal, gender differences,
decoration, sense of identity, self-expression, gain support, equalize
appearances,
- repetition, rhythm, emphasis, proportion, scale, balance, harmony, unity
- fashions start near large metropolitan citiies before moving inward toward the central US
- people wear more expensive branded pieces with trend-right items at fast-fashion
- dress popular wit miniskirts were
- introduced a-line shift, above the knee hemlines, and white gogo boots of the 60s
- comparative relationships, golden ration
- critical thinking, creativity, charisma, calculating mind
- the key to successful marketing
- what designer introdcued the new look post ww2
- forecasting services and consulting services in the supply chain are known as
- follow trends that fashion innovators start
- slinky, form fitting bias cut dresses were popular when
- fashion occurs in almost every aspect of life
- feeling of completeness; wholeness
- fashions
are introduced by the lower class (youth, minorities, working class)
then gain popularity with the more affluent consumers
- one of the effects from ww2 in the american fashion industry
- fewer firms, long histories (1800s), vertically integrated firms
- organized movemement; line, space
- list the children's apparel categories
- popularity of wearing obvious status symbols waned in the 90s
- 3:5 - aesthtic
- mass/budget,
moderate, upper mod/lower better, better, better to bridge,
bridge/upper bridge, diffusion, gold range, designer/signature/couture
RTW
- wholesale zones of a typical department store
- space, line, form, light, color, texture, pattern, aspects
- fashion is a reflection of the way of life at a given time
- single
fashion using adjectives, depending on how far removed the style is
from its fashionable days- "timeline of acceptable days"
- wholesale price zones are based on what
- define bespoke tailoring
- theory that style requires group acceptance before it can become a fashion
- when
designers opt to reinterpret select pieces from the signature lines
while maintaining the style of the signature collection, the pieces are
what
- arrangement
of lines, spaces, and shapes w/ color on fabric; woven (& non),
printing, resist dyeing, physical and psychological effects
- trend
- year DuPont Chemical company introduced nylon
- problem identification to premliminary ideas to design refinement to prototype development to evaluation to implementation
- focal point; physical and psychological
- right product at the right time, in the right quantity, at the right price
- beginning of the apparel supply chain
- fashion products appeal to emotions, its perishable, avaliable to most incomes, requires group acceptance
- purpose of fashion
- intro: innovators purchase from the retailers who "lead fashion"
rise: fashion leaders purchase from traditional retailers in their "better" departments
acceleration: followers purchase from traditional retailers in "moderate pricing"
mass acceptance: followers purchase from the mass merchant
decline: followers may purchase a few items at greatly reduced prices from discounters
obsolescence: no one is buying - peacock revolution
- motif, linr, element, direction
- continual introduction of new and different styles, prints, colors, and fabrics
- principles of design (8)
- list the supply chain in order
- marketers use fashion promotions with this to sell more fashion
- distribution of visual weight, horizontal, veritcal, radical; physical and psychological effects
- problem identification-preliminary ideas-design refinement-prototype development-evaluationg and implementation
- relationship of size regardless of shape; small parts
- styletribes
- preteens
- people of the 70s were dressed in the recommended career ensemble
- era panthyhose introduced
- defines
and locates lines; forms and surfaces; designers must control the
surface the light strikes --> anticipate the light that hits the
garment
- fashion represents social, political, and economic happenings
- fashions are introduced by the wealthy members of society and then adopted by the masses
- recesssion causes a decline in children's apparel business
- list the supply chain
- the
sourcing of textiles and apparel comes from american suppliers because
american suppliers offer the lowest costs due to production efficiencies
- women who publicly rejected wearing corsets and adopted turkish trousers under shorter skirts; womens rights
- practice used by higher-end clothing manufacturers where sizes are cut generously to allow a customer to purchase a size smaller
- counterculture who wore black and had a strong influence on hippies
- elements of design (7)
- gain part time employment, strong work ethic, understand that change will be a constant in their careers
- women's taboo zones (chest, butt, hands) change over time
- visible and tangible quality; tactile of a surface and 3D substance; medium --> fiber content, yarn structure, finishes
- increase in the number of licensed products, increse in the influence of children on purchase decisions
- the demise of servicable fashions that are then replaced by newer, seemingly nore attractive fashions
- boundaries
of a garment; seams, thickness, path, eveness, continuity, edge,
contour consistency, length, direction, creases/folds, darts
- start fashion trends
- percieved
boundaries, relationship w space, line and shape; 2D = shape 3D= form;
insets, collars, cutouts, 3D creates flat shape; do not countour shaps
and forms extremely
- how many times larger is womens apparel than mens and children?