70 Multiple choice questions
- The continual introduction of new and different styles, prints, colors, and fabrics.
are first introduced by the lower social classes, youth, minorities, or
working class, and then gain popularity with the more affluent
- True, book "Dress for Success"
- A-line shift, above-the-knee hemlines, and white go-go boots ; The Lull and the Storm
- Right product at the right time, right quantity, at the right price
- This list is not a reflection of the women's wear wholesale categories.
- Fashions are first adopted near large metropolitan cities before moving inward toward the central US
- Think critically
- L.A. Law Skirted Suit; Sporty and Comfy
- Cost and quality
- Maxi dress
- DuPont Chemical Company in 1939
- Gibson Girl Look; La Belle Epoque
- decorate, create a sense of identity, demonstrate superiority, relieve boredom, etc.
- Auxiliary services
- Flowing Midi Skirted Suit with Shoulder Pads; Conspicuous Consumption
- The female body is divided into a series of sterilized zones that are singularly uncovered to create fashion interest.
- False, women's apparel and accessory retail industry is approximately 4 times larger.
- Fitted Flat-front slacks with turtlenecks sweaters
- Flappers; The Roaring 20's
- Christian Dior
- Artificial obsolescence
- Walking Suit
- historical continuity
- An increase in the number of licensed products & increase in the influence children on purchase decisions.
- Slinky, form-fitting bias cut dresses; Implausible Elegance
- unique cultural segments
sourcing comes from suppliers all over the world because offshore
sourcing is a way to obtain the lowest cost on merchandise.
- Apparel & Accessories
- Gain part-time employment
Have a strong work ethic
Understand that change will be a constant in their careers
- Peacock Revolution
- Bespoke tailoring
- Fashion is a price because you can purchase similar fashion at all prices.
- Upper moderate/lower better
- Military Look
- How fashion reflects social, political, and economic happenings.
- Laver Theory
- Limited contact with French couture house
- Fashion knockoffs of higher-priced items that are quickly copied, produced, delivered, and sold at low prices.
- Fewer firms in the men's wear industry, companies have long histories, compromised of vertically integrated firms
- Emotional appeal, perishable, available to most income levels of consumers (democratic), requires group acceptance
- Fashions introduced by the wealthy and elite members of society, and then are adopted by the masses
- when lower classes chase (imitate) fashions of the upper class, who then fly to a newer fashion
- Pantsuit; Dress for Success
- New Look; Suburban Style; Teenage Focus ; Grease
- The Suffragettes
- Fiber and yarn production