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70 Multiple choice questions

  1. False
  2. The continual introduction of new and different styles, prints, colors, and fabrics.
  3. True
  4. Fashions are first introduced by the lower social classes, youth, minorities, or working class, and then gain popularity with the more affluent consumers
  5. True, book "Dress for Success"
  6. trend
  7. A-line shift, above-the-knee hemlines, and white go-go boots ; The Lull and the Storm
  8. Right product at the right time, right quantity, at the right price
  9. This list is not a reflection of the women's wear wholesale categories.
  10. Fashions are first adopted near large metropolitan cities before moving inward toward the central US
  11. True
  12. Think critically
    Creativity
    Charisma
    Calculating Mind
  13. L.A. Law Skirted Suit; Sporty and Comfy
  14. Cost and quality
  15. Maxi dress
  16. Producer
    Manufacturer
    Wholesaler
    Retailer
    Ultimate consumer
  17. DuPont Chemical Company in 1939
  18. Gibson Girl Look; La Belle Epoque
  19. decorate, create a sense of identity, demonstrate superiority, relieve boredom, etc.
  20. Auxiliary services
  21. Flowing Midi Skirted Suit with Shoulder Pads; Conspicuous Consumption
  22. True
  23. True
  24. The female body is divided into a series of sterilized zones that are singularly uncovered to create fashion interest.
  25. Diffusion
  26. False, women's apparel and accessory retail industry is approximately 4 times larger.
  27. Fitted Flat-front slacks with turtlenecks sweaters
  28. Flappers; The Roaring 20's
  29. Christian Dior
  30. Tweens
  31. True
  32. Beatniks
  33. Artificial obsolescence
  34. Walking Suit
  35. historical continuity
  36. An increase in the number of licensed products & increase in the influence children on purchase decisions.
  37. True
  38. Emotives
  39. Slinky, form-fitting bias cut dresses; Implausible Elegance
  40. True
  41. unique cultural segments
  42. False, sourcing comes from suppliers all over the world because offshore sourcing is a way to obtain the lowest cost on merchandise.
  43. True
  44. Apparel & Accessories
  45. 1960's
  46. Gain part-time employment
    Have a strong work ethic
    Understand that change will be a constant in their careers
  47. Peacock Revolution
  48. Bespoke tailoring
  49. False
  50. True
  51. Fashion is a price because you can purchase similar fashion at all prices.
  52. True
  53. Upper moderate/lower better
  54. Military Look
  55. How fashion reflects social, political, and economic happenings.
  56. Laver Theory
  57. Limited contact with French couture house
  58. Fashion knockoffs of higher-priced items that are quickly copied, produced, delivered, and sold at low prices.
  59. Fewer firms in the men's wear industry, companies have long histories, compromised of vertically integrated firms
  60. Emotional appeal, perishable, available to most income levels of consumers (democratic), requires group acceptance
  61. Fashions introduced by the wealthy and elite members of society, and then are adopted by the masses
  62. when lower classes chase (imitate) fashions of the upper class, who then fly to a newer fashion
  63. Pantsuit; Dress for Success
  64. True
  65. New Look; Suburban Style; Teenage Focus ; Grease
  66. Speed-to-market
  67. The Suffragettes
  68. True
  69. False
  70. Fiber and yarn production