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29 Matching questions

  1. target market
  2. competitive analysis
  3. industry analysis
  4. income statement
  5. public relations
  6. culture
  7. net worth
  8. proof of market
  9. business plan
  10. elevator pitch
  11. asset
  12. liability
  13. breakeven point
  14. feasibility analysis
  15. marketing mix
  16. cash flow statement
  17. business model
  18. environmental analysis
  19. owner's equity
  20. publicity
  21. vision
  22. mission statement
  23. balance sheet
  24. profit and loss statement (P&L)
  25. direct marketing
  26. mission
  27. advertising
  28. marketing plan
  29. initial public offering (IPO)
  1. a net worth
  2. b community activities that are designed to enhance an organization's image
  3. c a statement of the marketing goals and objectives for a business and the intended strategies and tactics to attain them
  4. d research that compares an organization with several direct and indirect competitors by name in a manner that is meaningful to targeted customers
  5. e a company's plan to generate revenue and make a profit from operations
  6. f a document that thoroughly explains a business idea and how it will be carried out
  7. g a broader and more comprehensive perspective on an organization that its mission; built on the core values and belief systems of the organization
  8. h any item of value
  9. i a review that addresses the roles of the community, region, nation, or the rest of the world, as they relate to a business
  10. j a study to assist in making the go/no go decision based on a close examination of product/service, market, industry, and financial data
  11. k groups defined by common factors such as demographics, psychographics, age, or geography that are of primary interest to a business
  12. l a financial document that summarizes income and expense activity over a specified period and shows net profit or loss
  13. m a brief, written statement that informs customers and employees what an organization's goal is and describes the strategy and tactics to meet it
  14. n a critical view of industry definition, industry size and growth (or decline), product and industry life cycle, and any current or anticipated legal or regulatory concerns
  15. o first offering of corporate stock to investors on the open (public) market
  16. p the combination of the four factors - product, price, place, and promotion - that communicates a marketing vision
  17. q free promotion
  18. r paid promotion through media outlets
  19. s the difference between assets and liabilities
  20. t the beliefs, values, and behavioral norms of an organization
  21. u when the volume of sales exactly covers the fixed costs
  22. v an income statement
  23. w a concise communication of strategy, including a business definition and explanation of competitive advantage
  24. x includes telemarketing, direct mail, in-person selling, and other personalized promotional efforts
  25. y a business debt
  26. z a financial statement summarizing the assets, liabilities, and net worth of a business
  27. aa a financial statement showing cash receipts less cash disbursements for a business over a period of time
  28. ab an investigation that provides evidence of a market opportunity
  29. ac a 30-second to 2-minute presentation that conveys in an engaging way hat a business is proposing and why the listener should be interested